A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
Publication Date: Wednesday, May 01, 2013
A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM), by Hair, Hult, Ringle, and Sarstedt, provides a concise yet very practical guide to understanding and using PLS structural equation modeling (PLS-SEM). PLS-SEM is evolving as a statistical modeling technique and its use has increased exponentially in recent years within a variety of disciplines, due to the recognition that PLS-SEM’s distinctive methodological features make it a viable alternative to the more popular covariance-based SEM approach. This text—the only comprehensive book available to explain the fundamental aspects of the method—includes extensive examples on SmartPLS software, and is accompanied by multiple data sets that are available for download from the accompanying website (www.pls-sem.com).
2012 Benchmarking Study on International Business Education at Community Colleges
Publication Date: Thursday, November 01, 2012
The latest 2012 data are compared with data from 2008, 2009, and 2010 for community colleges. The IBEX (International Business Education Index) score provides benchmarks for community colleges. It consists of five “pillars” that are important to strategically implement international business education programs and activities at community colleges. They are: Strategic Commitment, Program Offerings, Organizational Infrastructure, Funding, and Investment in Faculty. The study was conducted by Michigan State University and Lansing Community College with funding from Title VIB grants from the U.S. Department of Education.
The overall IBEX score increased to its highest ever in 2012 to 0.71 (with a possible score ranging from 0 to 1). The previous IBEX scores were significantly lower at 0.27 (2008), 0.27 (2009), and 0.25 (2010). Thus, the 2012 score of 0.71 is both a remarkable increase and an encouraging sign that international business education at the nation’s community colleges is valued and important in an effort to increase the international competitiveness of the country.
The full report can be freely downloaded at http://global.broad.msu.edu/ibc/publications/research/.
Chinese Anti-Counterfeit Efforts in China
Publication Date: Sunday, April 01, 2012
This A-CAPPP Backgrounder was released in April 2012.
Tamper-Evident Packaging in Brand Protection
Publication Date: Sunday, April 01, 2012
Tamper-evident (TE) and tamper-resistant (TR) packaging provide an opportunity for incremental actions which can provide a means to combat counterfeit products, product diversion, shoplifting, cargo theft, return and warranty fraud, and unauthorized refills. This backgrounder provides information on TE and TR packaging including their regulatory definitions, the current and likely future extent of their use, and their applications for brand protection.
2011 Annual Report
Publication Date: Thursday, March 01, 2012
The 2011 Annual Report of the Michigan State University International Business Center is now available online.
Total Global Strategy by Yip and Hult
Publication Date: Thursday, December 01, 2011
The Director of the International Business Center at Michigan State University – Tomas Hult – just published the new version of the Total Global Strategy book with George Yip. TGS has been the market leader both in multinational corporations’ board rooms and in executive MBA programs for years. From General Motors using the TGS framework to restructure their Asia operations to Michigan State University using it in its world-leading executive training programs in supply chain management to being rated as a top 30 business book previously, Total Global Strategy is the authority on practical and sophisticated global strategy development and implementation. TGS can be bought on Amazon (http://tinyurl.com/TGS2012) and at all major booksellers.
Total Global Strategy tackles industry globalization potential and a firm’s alignment between its global strategy and the industry’s globalization potential. TGS then focuses on five critical global strategy levers (global market participation, global products/services, locating global activities and supply chains, global marketing, and making competitive moves globally). TGS also helps build the global organization worldwide or with a regional focus, offers concrete measures of all aspects of the firm’s industry, strategy, and organization – and concludes with a very hands-on and practical how-to chapter on conducting a global strategy analysis. The 2012 version of TGS includes critical updates and revisions throughout, with a major emphasis now being on the notion of outwardly focused as opposed to inwardly focused global strategy. This means that global strategy today is a mechanism to engage the global marketplace, align the firm with partners and other collaborators, and center attention on global customers (as opposed to a focus on only building the infrastructure of the global firm as a way to be more effective and efficient when an industry is ripe for globalization).
2010 Benchmarking Study on International Business Education at Community Colleges
Publication Date: Wednesday, September 01, 2010
In this series of benchmarking studies, institutional-level data from 2008 (n=428), 2009 (n=336), and 2010 (n=309) - from a sampling frame consisting of the roughly 1,200 community colleges in the U.S.- provide answers to a multitude of questions regarding international business education (about two faculty and/or administrators participated per institution each year). An IBEX (International Business Education Index) score provides benchmarks for community colleges. It consists of five "pillars" that are important to strategically implement international business education programs and activities at community colleges. They are: Strategic Commitment, Program Offerings, Organizational Infrastructure, Funding, and Investment in Faculty. The study was conducted by Michigan State University and Lansing Community College with funding from Title VIB grants from the U.S. Department of Education.
International Internships Directory
Publication Date: Friday, May 01, 2009
The International Internships Directory is a reference guide for students, faculty, staff, and administrators to help match students with international internship opportunities offered by two- and four-year colleges and universities, governmental agencies, non-profit groups, private organizations, and corporations.
Advances in International Marketing: Michigan State University Contributions to International Business and Innovation
Publication Date: Thursday, January 01, 2009
For the past two decades, the Advances in International Marketing series has made unique contributions to the field of international marketing through original and high-quality essays that address various international marketing topics. Both theoretical and empirical contributions are included. While some contributors focus on managerial issues in international marketing, others take a public policy or a comparative perspective. Similarly, while some authors may confine their analyses to well-established concepts or methodologies in international marketing, others have the opportunity to incorporate new and innovative perspectives.
Benchmark Study on International Business Education at Community Colleges
Publication Date: Wednesday, October 01, 2008
In this Benchmark Study, data from 428 of the 1,195 community colleges in the U.S. provide answers to a multitude of questions regarding international business education (858 faculty and administrators participated in the study). A newly created IBEX score (International Business Education Index) provides benchmarks for community colleges. It consists of five "pillars" that are critically important to strategically implement international business education programs and activities. The pillars are: Strategic Commitment, Program Offerings, Organizational Infrastructure, Funding, and Investment in Faculty. The study was conducted by Michigan State University and Lansing Community College with funding from a Title VIB grant by the U.S. Department of Education.
Market Potential Index for Emerging Markets - 2008
Publication Date: Wednesday, April 30, 2008
The focus of this study is ranking the market potential of 27 countries identified as an "Emerging Market" by The Economist magazine. The index, which has been published annually on globalEDGE by MSU-CIBER since 1995, uses a number of market growth indicators to determine the attractiveness of emerging markets. The on-line, interactive rankings allow users to rank emerging markets on the basis of any of the eight dimensions comprising the
globalEDGE Business Review - Volume 1
Publication Date: Wednesday, September 05, 2007
gBR Overview: The objective of gBR is to be your source for cutting-edge global business knowledge. The main target audience is business executives. gBR articles are distributed to 31,608 people in the gE Network, featuring a new article monthly. Each article is also available FREE to the millions of users of the globalEDGE website. No other journal in international business has gBR's reach and visibility.
Publication Date: Wednesday, January 31, 2007
The globalEDGE team at MSU-CIBER has been publishing a monthly newsletter since February 2002. Each issue includes an in-depth look at a featured country, current international business news, information on recent additions to the globalEDGE website, and other international business content. All issues are available in an archive.
Market Potential Indicators Rankings
Publication Date: Monday, January 01, 2007
The focus of this study is ranking the market potential of 27 countries identified as an "Emerging Market" by The Economist magazine. The index, which has been published annually on globalEDGE by MSU-CIBER since 1995, uses a number of market growth indicators to determine the attractiveness of emerging markets. The on-line, interactive rankings allow users to rank emerging markets on the basis of any of the eight dimensions comprising the overall index, thus allowing for extensive customization.
Business Language Packets for High School Spanish, German and French
Publication Date: Thursday, October 05, 2006
This series of packets on business-related topics was developed for advanced high school language learners. While "business language" courses have proliferated at the college and university levels for the past 25 years, the interest in business language has not been as vigorous at the high school level. Those who teach business language in post-secondary settings have been invigorated by the natural compatibility of business-related topics with students' interests in careers and the world of work. It seems only natural, therefore, that high school students would be equally attracted to the content presented in business language classrooms. We partner with CLEAR - The Center for Language Education and Research at MSU.
Critical Incidents and Intercultural Communication in Business
Publication Date: Friday, September 22, 2006
Although intercultural communication should be central to business language education because it serves as the context within which all aspects of international business take place, it is not a significant component of most business language programs. A need exists for cultural learning components for business language courses that are based on a solid foundation in intercultural communication. CLEAR''s Introductory Business CD-ROM-German includes videotaped interviews with American business professionals (in English) who have had significant interactions with the target culture. These interviews provide case studies based on intercultural communication theory. Following the "critical incident" framework of Richard Brislin and colleagues, students navigate the cultural waters of business environments through activities inviting critical reflection and alternative explanations of behaviors. MSU CIBER and CLEAR propose to create business culture learning materials for Korean, Chinese and Russian using an earlier template.
Facilitating Connections to International Business: A Guide for Foreign Language Educators
Publication Date: Thursday, September 01, 2005
This volume is directly related to the experiences of Patricia Ryan Paulsell while giving local, regional, and national workshops and presentations implementing business language programs. In addition, Cate Brubaker, who has received a ph.d in German, shares her views on intercultural communication during her work on CLEAR/CIBER.
Study Abroad Programs in Business Schools: Issues and Recommendations by Leading Educators
Publication Date: Tuesday, January 01, 2002
Study abroad is an effective way to accomplish internationalization of faculty and students; however, there are many challenges relating to study abroad that need to be resolved. The underlying rationale for study abroad is evolving, as are the anticipated outcomes for students studying abroad. Moreover, there is no single source of information about study abroad and best practices relating to study abroad. As a response to these challenges, more than sixty faculty and administrators from business and other disciplines gathered in East Lansing to share their perspectives and experiences and brainstorm about solutions to issues surrounding study abroad.
2004 Frontiers Booklet (released 8/2006)
Internationalizing the Business Education:
A Field Guide
Doing Business in Emerging Markets: Entry and Negotiation Strategies by S Tamer Cavusgil
: Michigan State University, Pervez N Ghauri : University of Manchester Institute
of Science and Technology, Milind R Agarwall : Logistics Corporation of India, Mumbai
ISBN 0761913742 & 0761913750